“Normal” is on an indefinite hiatus.
That’s a reality many people and businesses have had to accept during the coronavirus pandemic. In some ways, we’ve all been forced to redefine the routines and processes that were so essential to our lives as recently as this winter.
But just because the world and the way we operate might look a little different, that doesn’t mean there’s a need to abandon everything familiar. While their services might not completely align with what the public needs right now, forward-thinking businesses must look for gaps that their expertise can fill to stay both useful and relevant during this time.