--- title: Blog | Sammy Bliss description: As Executive Director, Client Services, Sammy works with leadership on strategic client direction, new business development while ensuring that client projects are managed and implemented with the highest-level of accuracy that minimizes client distraction from their core mission. As a client liaison, Sammy brings a unique perspective to the experiential marketing industry. Originally an actor, he’s worked for over 10 years in live theatre, PR stunts for film & television, music festivals, mobile tours, sports sponsorships, concerts, technology activations, and producing big, outlandish concepts for movie and television studios. This experience ensures that client project challenges – from design and engineering to installation logistics – are met and resolved in an efficient, effective, and creative manner. --- - [Industries](https://www.asv1.com/industries) - [Clients](https://www.asv1.com/clients) - [Careers](https://www.asv1.com/careers) - [Blog](https://www.asv1.com/blog) - [Awards](https://www.asv1.com/awards) [![ASV Logo w Tag and descriptor OUTLINED](https://www.asv1.com/hs-fs/hubfs/ASV%20Logo%20w%20Tag%20and%20descriptor%20OUTLINED.png?width=856&height=352&name=ASV%20Logo%20w%20Tag%20and%20descriptor%20OUTLINED.png "ASV Logo w Tag and descriptor OUTLINED")](https://www.asv1.com/) [![Let's Connect](https://hubspot-no-cache-na2-prod.s3.amazonaws.com/cta/default/5643294/f80506ee-ff89-4600-8111-82ce4d4074b7.png)](https://hubspot-cta-redirect-na2-prod.s3.amazonaws.com/cta/redirect/5643294/f80506ee-ff89-4600-8111-82ce4d4074b7) - [Experiential](https://www.asv1.com/work) - [All](https://www.asv1.com/work) - [Experiential](https://www.asv1.com/work#filter=.experiential) - [Adobe](https://www.asv1.com/adobe-nwsl) - [Ally Financial](https://www.asv1.com/ally-financial-nwsl) - [Benetton](https://www.asv1.com/benetton-retail-pop-up) - [Bonhams](https://www.asv1.com/bonhams-at-quail) - [Cadillac and Kia](https://www.asv1.com/work/cadillac-and-kia-floating-vehicles) - [Chase](https://www.asv1.com/work/chase-freedom-tour) - [Hally Hair](https://www.asv1.com/work/hally-hair-college-tour) - [HBO](https://www.asv1.com/work/hbo-house-of-the-dragon) - [Heinz](https://www.asv1.com/work/heinz-at-food-wine-classic) - [JW Marriott](https://www.asv1.com/case-study/jw-marriott) - [Lexus](https://www.asv1.com/lexus-at-food-wine-classic) - [Maru-Hi](https://www.asv1.com/work/maru-hi-at-tokyo-nights) - [OS Studios](https://www.asv1.com/case-study/maplecon) - [Powerade](https://www.asv1.com/work/powerade) - [Progressive](https://www.asv1.com/work/progressive-at-sturgis-motorcycle-rally) - [Sheraton](https://www.asv1.com/work/sheraton-lobby-lounge-los-angeles) - [Subway](https://www.asv1.com/work/subway-super-bowl) - [WatchTime](https://www.asv1.com/work/watchtime) - [Wendy's](https://www.asv1.com/case-study/wendys-sailgating) - [Wrigley's](https://www.asv1.com/wrigleys-extra-refreshers-sampling-tour) - [Corporate Events](https://www.asv1.com/work#filter=.corporate-events) - [CAA and CDW](https://www.asv1.com/work/caa-and-cdw-charity-golf) - [DISH](https://www.asv1.com/work/dish-team-summit-2024) - [The Culture Equity](https://www.asv1.com/the-culture-equity-at-usbc) - [TPH and Maesa](https://www.asv1.com/maesa-with-tph) - [Trade Shows](https://www.asv1.com/work#filter=.trade-shows) - [American Express](https://www.asv1.com/work/amex-marketplace) - [Imaging Endpoints](https://www.asv1.com/work/imaging-endpoints-at-asco) - [LA Libations](https://www.asv1.com/work/la-libations-at-expo-west-2023) - [NASCAR](https://www.asv1.com/nascar-at-la-auto-show) - [STAAR Surgical](https://www.asv1.com/work/staar-at-ascrs) - [Titan - Linq](https://www.asv1.com/work/titan-linq-at-anc) - 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[Adobe](https://www.asv1.com/adobe-nwsl) - [Ally Financial](https://www.asv1.com/ally-financial-nwsl) - [American Express](https://www.asv1.com/work/amex-marketplace) - [Benetton](https://www.asv1.com/benetton-retail-pop-up) - [Bonhams](https://www.asv1.com/bonhams-at-quail) - [CAA and CDW Charity](https://www.asv1.com/work/caa-and-cdw-charity-golf) - [Cadillac and Kia](https://www.asv1.com/work/cadillac-and-kia-floating-vehicles) - [Chase](https://www.asv1.com/work/chase-freedom-tour) - [DISH](https://www.asv1.com/work/dish-team-summit-2024) - [Dos Equis](https://www.asv1.com/work/dos-equis) - [Hally Hair](https://www.asv1.com/work/hally-hair-college-tour) - [HBO](https://www.asv1.com/work/hbo-house-of-the-dragon) - [Heinz](https://www.asv1.com/work/heinz-at-food-wine-classic) - [Imaging Endpoints](https://www.asv1.com/work/imaging-endpoints-at-asco) - [JW Marriott](https://www.asv1.com/case-study/jw-marriott) - [LA Libations](https://www.asv1.com/work/la-libations-at-expo-west-2023) - [Lexus](https://www.asv1.com/lexus-at-food-wine-classic) - [Maru-Hi](https://www.asv1.com/work/maru-hi-at-tokyo-nights) - [Modelo](https://www.asv1.com/work/modelo-custom-shop) - [NASCAR](https://www.asv1.com/nascar-at-la-auto-show) - [OS Studios](https://www.asv1.com/case-study/maplecon) - [Powerade](https://www.asv1.com/work/powerade) - [Progressive](https://www.asv1.com/work/progressive-at-sturgis-motorcycle-rally) - [Puma](https://www.asv1.com/work/puma) - [Sheraton](https://www.asv1.com/work/sheraton-lobby-lounge-los-angeles) - [STAAR](https://www.asv1.com/work/staar-at-ascrs) - [Subway](https://www.asv1.com/work/subway-super-bowl) - [The Culture Equity](https://www.asv1.com/the-culture-equity-at-usbc) - [Titan - Linq](https://www.asv1.com/work/titan-linq-at-anc) - [T-Mobile](https://www.asv1.com/work/t-mobile) - [TPH and Maesa](https://www.asv1.com/maesa-with-tph) - [Vehicle Wraps](https://www.asv1.com/work/vehicle-wraps) - [Vinfast](https://www.asv1.com/vinfast-at-ces) - [Watchtime](https://www.asv1.com/work/watchtime) - [Wendy's](https://www.asv1.com/case-study/wendys-sailgating) - [Wrigley's](https://www.asv1.com/wrigleys-extra-refreshers-sampling-tour) [![\_MegaMenu 800x437 About2](https://www.asv1.com/hubfs/MegaMenu/_MegaMenu%20800x437%20About2.png "_MegaMenu 800x437 About2")](https://www.asv1.com/community) ### About - [Approach](https://www.asv1.com/approach) - [Our People](https://www.asv1.com/about) - [Community](https://www.asv1.com/community) - [Innovations](https://www.asv1.com/innovations) ![Sammy Bliss](https://via.placeholder.com/100x100.jpg/e0e7ee) ### Sammy Bliss As Executive Director, Client Services, Sammy works with leadership on strategic client direction, new business development while ensuring that client projects are managed and implemented with the highest-level of accuracy that minimizes client distraction from their core mission. As a client liaison, Sammy brings a unique perspective to the experiential marketing industry. Originally an actor, he’s worked for over 10 years in live theatre, PR stunts for film & television, music festivals, mobile tours, sports sponsorships, concerts, technology activations, and producing big, outlandish concepts for movie and television studios. This experience ensures that client project challenges – from design and engineering to installation logistics – are met and resolved in an efficient, effective, and creative manner. #### Recent posts by Sammy Bliss ###### 5 min read ## [Elevating Event Experiences with NFC Marketing Technology](https://www.asv1.com/blog/elevating-event-experiences-with-nfc-marketing-technology) By [Sammy Bliss](https://www.asv1.com/blog/author/sammy-bliss) on Feb. 12 2024, 11:28 AM [![](https://www.asv1.com/hubfs/iStock-1431294403.jpg)](https://www.asv1.com/blog/elevating-event-experiences-with-nfc-marketing-technology) **Touch and Go: Elevating Event Experiences With NFC Marketing Technology**   Near-field communication marketing technology is revolutionizing experiential marketing, allowing guests to engage, learn, participate, and connect with brand offerings and other eventgoers. Experiential events are an excellent place for guests to network, grow their business, and, let’s be honest, have a good time! In this blog post, we’ll discuss how NFC technology enhances engagement and connection for attendees and how you can incorporate these tactics into your next activation.   ###### Topics: [Experiential](https://www.asv1.com/blog/topic/experiential) [Events](https://www.asv1.com/blog/topic/events) [Trade Shows](https://www.asv1.com/blog/topic/trade-shows) ###### 3 min read ## [3 Types of Technology That Will Improve Post-COVID Hybrid Events](https://www.asv1.com/blog/3-types-technology-that-improve-post-covid-hybrid-events) By [Sammy Bliss](https://www.asv1.com/blog/author/sammy-bliss) on Sep. 25 2023, 05:00 PM [![](https://www.asv1.com/hubfs/iStock-1325098365%20compressed.jpg)](https://www.asv1.com/blog/3-types-technology-that-improve-post-covid-hybrid-events) \[Article links updated. Originally published on July 8, 2021.\] What now? That’s a question many brands and event organizers are asking themselves as the fallout of COVID-19 becomes less pronounced. But the answer to that question doesn’t require a lengthy search, especially for brands that hosted hybrid events during the peak of the pandemic. Circumstances forced many organizers to forgo traditional in-person gatherings and weave virtual elements into those events. This approach helped keep in-person attendees safe and remote visitors engaged, even from the comfort of their own homes. ###### Topics: [Experiential](https://www.asv1.com/blog/topic/experiential) ###### 3 min read ## [3 Ways to Incorporate Sustainable Practices Into Your Trade Show Booth](https://www.asv1.com/blog/3-ways-to-incorp-sustain-practices-into-trade-show-booth) By [Sammy Bliss](https://www.asv1.com/blog/author/sammy-bliss) on Apr. 26 2023, 07:26 AM [![](https://www.asv1.com/hubfs/iStock-1392287714.jpg)](https://www.asv1.com/blog/3-ways-to-incorp-sustain-practices-into-trade-show-booth) As trade show attendees begin filling up convention halls once again, organizers can return their focus to creating a top-shelf attendee experience. One route brands continue to explore is trade show sustainability. According to the Global Association of the Exhibition Industry, [73% of event organizers prioritized sustainability](https://www.traveldailynews.com/post/ufi-releases-key-findings-about-the-status-of-sustainability-in-the-exhibition-industry) *before* the pandemic. Now? That same number says their companies are taking the steps to continue making it an important initiative. On a micro scale, the elimination of single-use plastics (straws, bottles, etc.), the reuse of recycled boxes and the embrace of urban gardens, locally sourced produce, and reduced carbon footprints represent tangible efforts toward greener practices. While these steps don’t necessarily pertain to trade show booth design, they’re indicators of a larger commitment by convention centers and trade shows to overall greener operations. ###### Topics: [Trade Shows](https://www.asv1.com/blog/topic/trade-shows) ###### 4 min read ## [Improve Experiential Audience Engagement Through These 3 Technology Trends](https://www.asv1.com/blog/improve-experiential-audience-engagement-through-these-3-technology-trends) By [Sammy Bliss](https://www.asv1.com/blog/author/sammy-bliss) on Apr. 11 2023, 09:00 AM [![](https://www.asv1.com/hubfs/Blog%20Pics/Logistics%20The%20Unsung%20Hero%20LRG.jpg)](https://www.asv1.com/blog/improve-experiential-audience-engagement-through-these-3-technology-trends) \[Article links updated. Originally published on Feb 19, 2020\] Innovative technology solutions have emerged in a number of fields, boosting employee productivity and enhancing the customer experience. In the past 10-plus years of experiential marketing, technology's influence on customer engagement has evolved almost beyond recognition.   Technology now allows customers to experience and evaluate brands on their own terms. That's why experiential marketing is important for building relationships with your audience.  ###### Topics: [Experiential](https://www.asv1.com/blog/topic/experiential) ###### 6 min read ## [Look to Your Expertise for Ways to Pivot During the Pandemic](https://www.asv1.com/blog/look-to-your-expertise-for-ways-to-pivot-during-pandemic) By [Sammy Bliss](https://www.asv1.com/blog/author/sammy-bliss) on Jun. 25 2020, 12:30 PM [![](https://www.asv1.com/hubfs/Blog%20-%20Banner%20Template_062220_v1.jpg)](https://www.asv1.com/blog/look-to-your-expertise-for-ways-to-pivot-during-pandemic) “Normal” is on an indefinite hiatus.   That’s a reality many people and businesses have had to accept during the coronavirus pandemic. In some ways, we’ve all been forced to redefine the routines and processes that were so essential to our lives as recently as this winter.   But just because the world and the way we operate might look a little different, that doesn’t mean there’s a need to abandon everything familiar. While their services might not completely align with what the public needs right now, forward-thinking businesses must look for gaps that their expertise can fill to stay both useful and relevant during this time. ###### Topics: [Experiential](https://www.asv1.com/blog/topic/experiential) [All posts](https://www.asv1.com/blog/all) [Next](https://www.asv1.com/blog/author/sammy-bliss/page/2) ### Featured ### Sign up for updates ### Posts by Tag - [Experiential (38)](https://www.asv1.com/blog/tag/experiential) - [Trade Shows (11)](https://www.asv1.com/blog/tag/trade-shows) - [Events (9)](https://www.asv1.com/blog/tag/events) - [Brand (8)](https://www.asv1.com/blog/tag/brand) - [Graphics (1)](https://www.asv1.com/blog/tag/graphics) ![](https://www.asv1.com/hubfs/ASV%20Logo%20w%20Tag%20and%20NMSDC%20Horiz%20KO.png) 866-217-2781 [info@asv1.com](mailto:info@asv1.com) 19603 S. Vermont Ave. Torrance, CA 90502 - [Privacy Policy](https://www.asv1.com/hubfs/Privacy%20Policy.pdf) ©2010 - 2026 ASV