The face of experiential marketing’s workforce has changed noticeably in the last quarter century.

When I took my first job in the industry, I was one of a few women I saw working in it. I feel blessed to have entered when I did and worked with the people I have, but I feel just as grateful about the diversity I currently see within the experiential marketing industry. Our workforce is now one where both men and women have the same opportunities to grow and ascend to management positions.